Recently, due to the legend of furnace slag heat, TCG (set for card game) this type of games began to receive more and more attention, hero interactive entertainment CEO Ying Shuling publicly said several times: "TCG game industry will become the next Blue Ocean. "There are many people in the industry also supports this view. And just recently, hero interactive entertainment launched its first hand in a high profile tour of the three, publicity is a title to "TCG+ + strong IP" products, to become a game makers in the field of TCG's Pathfinder ... ...
However, like three released Hou, on it plagiarism furnace stone legend of questioned come, and hero mutual entertainment repeatedly claimed of "TCG blue" on the also raised many dispute: many people pointed out that furnace stone legend and like three and cannot was called TCG and should was called CCG (collection type card brand game); also was said TCG from birth yilai is a small all of game type, does not has became industry burst points of conditions.
Regardless of whether the TCG will really become the next flash point game industry, at least for now, this type of games has existed for a long time but few people are concerned, under an unprecedented attention.
Set for strategy + cards + =TCG
TCG, Trading-Card Game set for card games. Card games to bring domestic Orthodox, many people think of the three kingdoms, but the three killed are not TCG; filed in mobile games and card games, we think of a lot of lousy cards to hit the streets, but these are not the TCG.
TCG online entities under card fields are not new things, its history dates back to the early 90 's. In 1993, Star card to Exchange cards based on United States mathematician licha·jiafeierde (Richard Garfield) designed by Vishay intellectual company published the first TCG--of the magic cards. This game, with its distinct characteristics, quickly became the best selling game. Since then, the TCG game type red rapidly all over the world.
In hand before the TCG has been in the form of entity cards exist. A mature TCG, normally at least 100 kinds of cards. Manufacturers will usually card set a different rarity (Rarity), the most common card rarity is low, and has a strong, high card or complex effects are rare. When purchasing these cards, players will be randomly drawn from the card package cards with different rare, the card collection is called "Getcha." In addition to cards, TCG has an important element is "Exchange": his extra Exchange cards with other players, but as people. Draw a card and in Exchange, the player needs to use their cards to form a deck, this deck and play against other players.
Therefore, the TCG can be summarized in three basic elements: set change, draw a card, and policies. Strategies here include set of cards and the cards of the two strategies, the difficulty is higher than the card game. Card collision class hand, although Getcha ingredients, but the game play is far from TCG; by contrast, the basic gameplay of the legend of furnace slag is consistent with the TCG, but lack of the Hearthstone legend "set for" the link, so it wouldn't really TCG. In response, senior game designer, founder of the three kingdoms of the KayaK (Huang Kai) said: "the legend of furnace slag should be known as the CCG (Collectible Card Game collection card games). Although the TCG and the CCG both no essential difference in gameplay. But joined the TCG set for collection achieved a general card game unreachable heights. Moreover, through the cards secondary markets, TCG can bridge building among players of the game, enabling communities to build and to further expand the game's influence. "
In short, no essential difference between CCG and TCG play, than CCG TCG a Trade (swap) properties, and TCG are CCG, but CCG may not be the TCG.
Money Yes, but graft remains difficult
Admittedly, TCG is a "gold" game type. Long before the tour started, the top TCG products has built a huge Empire line cards. Doing particularly well in this regard is Japan's King of the game. As of March 2011, the game King TCG global sales total count has exceeded 25.175 billion, be the highest set for the card game in the world. Not only that, but only in Japan market, for example, its market scale of online TCG cards is enough to make a person feel shocked: as early as 2011 has reached 100.612 billion yen (about 5.1 billion), Lord of the game accounted for 34.54% of the market share.
Based on the anime adaptation set for card games Lord of the game
There is no question that in online card game, TCG is one of the most popular and most money type. Then people will think, in the age of the Internet, if these can be successful TCG game on the line, especially mobile, how big is this market? from this point of view, "TCG blue ocean theory" does have a certain logic.
But things really so easy?
The co-founder of the three kingdoms, one of the current Vice President, Hangzhou winger Du Bin said: Although the winger holding "three kingdoms" that card IP, its swim team, development team of professional cards of the three kingdoms, and flag the competing TV platforms. But they "consider TCG hand" on this issue, is also quite cautious. Du Bin said: "at present, the key is to solve the contradiction between difficulty of the depth of the game and get started. TCG form from the game, get rid of complexity, and inversely proportional to the complexity and scale with the user. Therefore, when porting to mobile, not only to simplify the game concept, but also through UE/UI and animation, natural blend of rules of the game, players directly by these factors as much as possible about the rules of the game. "
Despite the success of Hearthstone legends for all to see, the current average monthly income has reached 20 million US dollars, mobile and PC side players a total of 17 million. But I am afraid that few people knew, in this glorious achievements of the furnace after the rock legend and lay another body of a TCG game: world of Warcraft TCG (WOWTCG). This game also produced by Blizzard, world of Warcraft as a backdrop, is a real online TCG, has a wealth of experience, organizations of all sizes match, has a lot of fans all over the world.
World of Warcraft TCG entity cards so why stop?
However, in August 2013 – that is, the Hearthstone legend formally launched six months ago – Blizzard made a momentous decision: stopped this has released 7 years offline products, turn stove hearth legend. Our question precisely here: why not think Blizzard will mature operating directly on the line of the world of Warcraft TCG, but great effort done it?
The answer is simple, because the transplant is not so easy, online TCG game probably does not fit on the line.
In the world of Warcraft TCG, for example, though not an insignificant number of players in the game in the TCG, but compared with the majority of mobile users, offline player is still only a small crowd, even world of Warcraft cheat meal, there are still quite a few people come across line cards. Then, after 7 years of operation, below the line of the world of Warcraft TCG has been quite complex to attract are often stressed the strategic weight of TCG player, if it is directly, on the one hand the difficulty of programming is not small, on the other hand it is possible to shut more light users. Therefore, developing a play more simple Hearthstone legend, and through a number of tutorial and rules simplified to attract more users, has become a necessity.
For the average player, the Hearthstone legend is one of the more severe of the mobile game. The other hand, from the perspective of research and development, rather than design a card clash game, design a TCG/CCG also have greater difficulty.
Card clash game more to adjust the numerical balance, and hero cards at most the number of dozens of species. TCG and CCG frequently hundreds of thousands Zhang card, also have divided into Entourage card, and spells card, and weapons card (furnace stone legend this classification is rarely of, other TCG will more), design skills effect Shi both guarantee balance sex, and consider card brand Zhijian of tie, also to trying to upgrade interesting; in TCG in the each Zhang card brand are must has comes, never can appeared "waste brand".
Some people may be wondering, since the design and operation of TCG/CCG is not easy, but the legend of furnace slag is an undeniable success story. However, the information tells us, in addition to the legend of furnace slag and other similar products market is quite weak. Front front card brand game products Manager, and current electric competing media PentaQ of CEO qingxi think: "industry whether mature of logo is to whether formed has full of industry chain, and whether favourable base products large appeared", furnace stone legend Raymond is has many factors contributed to of miracle, but to with this miracle to judge whole market, is for fashion early, on like yiqian in board game industry in the three killed Raymond, we on can so said board game industry mature has did? "
Hangzhou winger Vice President Mr Du Bin that the furnaces are more difficult to copy the success of rock legends, he thought other TCG before success, there is still a long way to go: "for a large number of cards Poker hand, TCG market remains a niche market, but the number of users is growing. Magic of the Magic of the most famous, was the first successful line of TCG, it also on the wired version, but users have not, there is no surge in trend. "Du Bin, after the three kingdoms and the Hearthstone games such as legend of the strategy card game the user's culture, TCG/CCG game does have more chance of success than before. But can be hot spots is hard to say, because the contrast of traditional hand, such games regardless of audience size and difficulty speaking, there is a certain distance. Godfather of Silicon Valley startup baoluo geleiemu
TCG/CCG hand market is indeed growing, but failed to ignite
To be fair, the user adhesion and high, strong gold card elements of TCG/CCG hand is really worth attention, but could succeed in TCG/CCG hand, also did not easy to research and development. Therefore, this type of game can produce blowouts in the future? develop stomp into the air outlet can be successful? this type in the field of esports would be hot? things are worthy of careful study.
However, with the development of the Internet, TCG, a classic game type on mobile platforms, is an inevitable trend. In recent years, were published in the magic card Mobile launches the Wan Zhi Showdown: the origin of the move also marks the ruling global TCG offline market many years of classic formal to shift their positions on the line. In addition, the assassination of God, Pokemon TCG and other line cards work, also have launched online version.
As regards the TCG/CCG of competing from TCG game features, it is an emphasis on strategies to burn brain type, therefore it is a competitive game type. Online TCG, a popular work there must be a series of sophisticated events system to promote the healthy development of products when TCG after the electronic, there is a matter of a competing game.
However, than up MOBA, and FPS, and RTS, hot game type, according to speed way Institute released of 2015 H1 electric competing hand tour market analysis report data view, TCG currently in electric competing market pattern in the of accounted for than less have poor (only for 10% around), even it does is gradually to growth, but I'm afraid still to Dan have up "burst points", and "blue sea", and "outlet" such of described.
Although the Hearthstone legend has achieved remarkable success, but none can compete with the legend of furnace slag CCG game of its kind. Therefore, regardless of whether the TCG/CCG class tour will really become the next Blue Ocean, now conservative, said it was "worthy of careful blue sea", may be more appropriate.
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