On September 9, Ali, Alibaba announced yesterday the establishment of sports group, the newly formed Sports Group will be headed by Ali Alibaba group holding, SINA and Yunfeng co-financing. The original SMG sports CEO Vice President Zhang Dazhong as Ali, Ali, Alibaba Group's CEO Zhang Yong will act as sports director.
Alibaba Chairman Jack Ma has announced that health and happiness are two layouts for the future strategic direction of the Alibaba group, and sports industries is the intersection of these two directions. Alibaba says, Ali sport aims to upgrade all aspects of the sports industry, reshaping the sports industry of the entire chain of the digital economy.
Zhang said: "Ali Sports Group not only provides an Internet portal for sports industry, Ali wants to do, is using today's Internet infrastructure the objective realities of the new economy, based on Ali's digital economy ecology help throughout the sports industry. "
Zhang Dazhong and in 1993 founded China's first professional sports channel Shanghai cable sports channel, and since 2001 to create Shanghai interaction, Eastern band, Oriental dragons, Oriental shopping, bestv company at the helm during TV sports channel Shanghai and bestv, Zhang Dazhong has to win the World Cup, NBA, copyright of Premier League and other major competitions.
October 2014, the State Council issued the speeding up of the development of sports industry in the promotion of sports consumption of opinions, set by 2025 China's sport population of 500 million, sports industry production value target of 5 trillion. Starting from the second half of 2014, Alibaba's layout at sports frequently:
1.2014 years in June, with a $ 1.2 billion stake in Alibaba evergrande Football Club, and the 50% of the stock;
2.2015 May, MA Yunfeng lead investor owned by the Le Sport A+ round of financing; Chinese version of BuzzFeed micro headlines how
3.2015 May, Alibaba signed up 12 Union sponsored Parker (Pac-12), and later gained exclusive broadcasting of the NCAA tournament in China.
4.2015 on August 12, said Alibaba or would soon stake in Sina sports, shares above amounts in millions of dollars and become the largest shareholder of Sina sports.
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